IMPROVING BRAND IDENTITY

Over time I realised the typography for my poster and magazine cover were not the same as the typography at the end of the trailer, therefore I had to change my fonts. I went back and used exactly the same typography as the plate shot at the end of the trailer.

 

 

 

 

 

 

 

This was to reinforce the brand identity and to show that they are all marketed for the same film.

 

 

This is the end card for my film, and that is the typography that I had to keep on my poster and magazine cover in order to maintain and reinforce the brand identity across all my media products.